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Albear Halim^©

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I make AI products easy to trust.

I’m Albear Halim, a product designer. At Incorta, a US data and analytics company, I design the AI features, and I build them as working prototypes people can click before anyone writes the code.

See the work Who I am

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How I work, in five steps 0:32

Org-wide: UX Crit, my design review plugin, rolled out across Incorta
25: US pharmacies run their day on the platform I led UX for
20+: clients in five countries since 2017

What I do at Incorta.
Designing the AI layer.

Incorta is a data platform large companies use to analyse their business. I design the AI on top of it. The work is under NDA, so here it is in plain words.

Albear Halim, product designer, seated in his studio

Now: User Experience Designer at Incorta, since February 2026
Before: Product designer and UX lead at Neevi Studio, USA, 2022 to 2026
Experience: Product design since 2022; brand design since 2013
Languages: English and Arabic
Based in: Alexandria, Egypt

More about me

1
Ask your data
People ask a question about their company’s data and get an answer, with the steps and the sources behind it. I designed the chat, its history, and what the AI is allowed to read.
2
Who can use which AI, and how much
Admins decide who can use which AI model, how much each team can spend, and what happens when a budget runs out. Four weeks of daily reviews with the product lead.
“The cleanest breakdown of logic I’ve seen.”Product lead at Incorta
3
Checking AI suggestions
When the AI proposes changes to thousands of data fields, a person has to check them. I designed a review screen with one change per row, cleared from the keyboard.

Selected work.
Shipped products and working prototypes.

AI Native Dashboard: a revenue dashboard with an AI chat beside it; each answer lists the data it used — Every answer names its sources

Complex data product, concept

AI Native Dashboard

What it is: My concept for an AI-first analytics product: ask your data a question, get the answer and the proof.
My role: Everything: research, UX, the design system and the working prototype.
Result: A working prototype, light and dark, with every state checked.

hipharmacist.com home page: two actions, and the pharmacy dashboard shown working below them — The product, shown working on the home page

Website, Neevi Studio

HiPharmacist Website

What it is: hipharmacist.com, the website that sells the platform to pharmacy owners.
My role: All of it: copy, design, film, interactions and the build.
Result: Live at hipharmacist.com, with a 22-email sequence that tells a new owner what happens next.

UX Lab inside a Jira ticket: a prototype under review, with a comment pinned to its headline — A review note pinned to this headline

Jira app, 2026

UX Lab

What it is: A Jira app for reviewing design prototypes inside the ticket: comments, versions and approval.
My role: Designed and built it. My first Atlassian Forge app.
Result: Tested across 34 real flows; in beta with the product team.

Faithlink website, the first screen: the church platform’s app beside the line Together in Faith, Through Every Link — The brand line, on the first screen

Brand identity and product design, 2024

Faithlink

What it is: The brand and website for a church platform with two apps, Church App and Sunday School.
My role: Brand identity, UX and UI, and the website, at Neevi Studio.
Result: Live at faithlink.app. The team builds its own marketing from the brand.

My design process.
Six steps, with AI in each.

From a sketch to the shipped screen. Pick a step to see one sample screen at that stage, and the AI I added to it.

Understand

Who it is for, the job, and what failure costs.

AI I added: Intent discovery

Sketch

Pen first: many rough directions, fast.

AI I added: Information hierarchy

Wireframe

Structure, flow and every state, in grey.

AI I added: /ux-design, State completeness

Visual design

Type, colour and components from the design system.

AI I added: Design system kit for AI tools, Contrast check

Prototype and test

A working prototype people click, at real scale.

AI I added: Claude Code on the real system, Playwright checks, Prototype Review Mode

Review the build

Check what shipped against what was designed.

AI I added: UX Lab for Jira, /ux-review and /ux-audit

See the whole process

UX Crit.
A plugin that makes AI design like a designer would.

AI coding tools build screens that mirror the database: every field a row, and nobody asks what the person came to do. UX Crit is my plugin for AI code agents like Claude Code, Cursor and Codex. It makes the AI work out who a screen is for before it builds. Then a second AI agent tries to disprove each problem the first one finds.

Org-wide: rolled out across Incorta in September 2026
16: real problems found on one feature, before the stakeholder review
All 16: fixed before that review

A ranked audit of a screen.

It checks the screen against all eight skills. A second agent then re-checks every finding against the code and drops the weak ones. Each finding is pinned to an element, with a fix.

From a sentence to a spec, in order.

Describe what you are building. It works out who it is for and what failure costs, draws the wireframe, then lists every state the build needs.

A quick check before a change merges.

It reads only the lines that changed, so it is fast enough for every pull request. Each problem is pinned to its line.

Moves a screen onto the design system.

Hard-coded colours, spacing and corners are replaced with the project’s tokens. How the screen behaves stays the same.

› /ux-audit filters screen3 issues, 2 P0

Filters form1

Results3

Apply2

Issues, by severity

1P0Save fails silentlyverified
2P0Apply skips keyboardverified
3P1Empty, no next stepverified
P2Two greys, one jobdropped

P0 ships brokenP1 hurts the userP2 polish

› /ux-design access requestsintent, wireframe, spec

1 Intent

Who workspace admin

Job approve access

Failure wrong data exposed

2 Wireframe

3 Spec

EmptyLoadingPartialErrorDone

Primary action: Approve

› /ux-review pull request 2141 issue in this change

<Panel title="Filters">
-<div onClick={apply}>Apply</div>
+<button onClick={apply}>Apply</button>fixed: real button
<List items={rows} />
+{rows.length === 0 && null}P1: empty list shows nothing
</Panel>

A clickable div became a real button. One new problem flagged, on its line.

› /restyle settings page12 values moved to tokens

beforeafter

Colour: 5 values, 2 tokens
Spacing: an 8px grid
Corners: one radius

An illustration with sample data. Pick a command to replay it.

See how UX Crit works

Writing.
How I think about AI in complex products.

Oct 20264 min read

Design the failure first

What an AI answer should do when it times out, gets it wrong or runs out of budget, designed before the happy path.

Sep 20264 min read

One row per proposed change

Why reviewing AI suggestions fails when the screen mirrors the database, and the one-sentence reframe that fixed it.

Aug 20265 min read

Prototype inside the real product

Why I put low-fi screens inside a copy of the live product, at real scale, so stakeholders decide without imagining anything.

Interviews and features.
Where my work has been seen.

Albear Halim on the studio screen of Xtra on BBC News Arabic, during his interview

BBC News ArabicMy part: 2:49 to 7:52

BBC News Arabic, Xtra

Interviewed by the BBC

I was interviewed on Xtra, a BBC News Arabic show. My part runs from minute 2:49 to 7:52.

Watch on YouTube

Beroz Studio, my brand-design pages700K+

views on the design videos I published while I focused on brand design.

You bring the problem.
I bring the prototype.

A few lines about what you want to fix. The reply comes from me, within two days.

Start a conversation

AI Native Dashboard: the home screen, ask your data anything